Born and raised in Buenos Aires I now live in sunny Madrid.  

I've been a television producer for 25 years but I am also a sociologist and media researcher.  

As a producer, my work includes big entertainment formats, scripted series, documentaries, and reality shows. As an international TV market executive, I have a strong experience identifying and acquiring content, managing international production services, and co-productions in Latin America,  Spain, and the USA.  

For the last 10 years, I was a partner at a Miami-based production company. This helped me gain an in-depth knowledge of the Hispanic culture and market of the United States.  

Today, I provide executive-level guidance in the creation of original content and deal-making for co-production and distribution. What I do includes hiring, mentoring and leading creative teams, international scouting to identify and acquire IP, supervising international format production and hands-on executive producing.

As a researcher, I am focused on diversity, gender parity, and teen activism. I am now a Ph. D.  candidate at the Carlos III University of Madrid.